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Misty Williams, Founder & Facilitator
Largely because of the amazing influence Misty has had on our positioning concept, we’ve landed two MASSIVE contracts for TONS of work that is exactly, precisely the kind of stuff that we want to do. It knocked the socks off of these two companies – they were immediately hooked and we were able to flesh out proposals on the spot. Two CEOs in one day both said “Go!” I am THE most satisfied client Misty has ever had. I will do commercials for her! I can’t thank Misty enough. Going through this process with her resulted in a breakthrough marketing approach for us, and we have the contracts to prove it.
Joe Calloway, CSP, CPAE
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Grow Together Program
- Is part of the mission of your chapter to help its members grow their businesses?
- Do members of your chapter or group look to chapter leadership to help them understand how to properly market themselves?
- Is there a revolving door of new members who come and go because they can’t get traction or figure out how to grow their businesses?
- Do your members get overwhelmed at the “conflicting” information they receive on how to properly market themselves?
The “Grow Together Program” gives affinity groups of independent professionals (speakers, coaches, authors, trainers) an opportunity to collectively go through the How Should I Market Myself? eCurriculum. This program will educate members on what marketing is, how it is executed, how solid strategic decisions are made, and how to apply these principles to their businesses to develop their own Marketing Gameplan. Each member will work on their own Marketing Gameplan through the course of the program.
Under the GT Program, qualified groups offer the How Should I Market Myself? curriculum to its members at half price (reg price: $199), with 100% of the proceeds (less a $10 administration fee) going to the chapter as a chapter fundraiser. The benefits of this program include:
- A promotional plan from SMS to help chapters get their members enrolled in the How Should I Market Myself Program. SMS will provide an enrollment system for registering members, collecting fees, and delivering the program; and will handle all logistics for follow-up support.
- Weekly modules from the program, How Should I Market Myself?, emailed to members that include training, examples, and homework assignments to help participants develop their Marketing Gameplan.
- Complimentary monthly teleseminar for chapter enrollees. To offer additional support to the chapter, Misty will offer four teleseminars (one at the end of each 4-week period) in a Q & A format to review recent lessons and give members the opportunity to ask questions and get feedback on their progress. In return for this support, each member agrees to fill out a survey after each teleseminar to give feedback on content and delivery to help reinforce and / or improve the program.
- Optional enrollment in the Marketing Mavens program, first month free. All participants will have the opportunity to enroll in the monthly membership program that gives members 50% off individual coaching sessions, weekend retreats and access to a plethora of resources that can serve them as they develop their Marketing Gameplan (tools, worksheets, resources, recommended vendors, additional SMS services, regular teleseminars, and more). This program ensures that if members need additional support, it’s available to them in an organized, deliberate way (No member is required to enroll in this program). The Marketing Mavens program is $29 / mo.
Each chapter will appoint one board or committee member to be the chapter’s liaison with SMS. All details will be coordinated through Debbie Saro, SMS Administrator. Chapter agrees to encourage participation by its members, give the program an adequate promotion (via email / chapter website) and promote participation in the teleseminars and follow-up surveys.
Download “Grow Together Program” Informational Flyer
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